Celebrity Skincare Guru Joanna Vargas Launches Namesake Product LineReported by i-Newswire.com on Friday, 27 April 2012 (on April 27, 2012)
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Joanna Vargas leads the way in the New York City scene when it comes to skin care and facials for celebrities. But now she offers products that everyone can use in their daily routine and achieve the look they may be looking for.
Joanna Vargas, on the frontline of skin care as founder of Joanna Vargas Salon, Skin Care Sanctuary on Manhattan’s Fifth Avenue, will share her natural beauty secrets to gorgeous skin worldwide with the launch of her new skin care line.
“The initial Joanna Vargas Skin Care Line consists of the basics … four fundamental products that are, I believe, the core of anyone's beauty routine,” revealed Vargas, a practicing esthetician who still averages 40 facials and body treatments weekly. “My Daily Serum, Rejuvenating Serum, enzyme Exfoliating Mask and Vitamin C Face Wash ALL contain galactoarabinan (GA), which is derived from the larch tree. GA boosts the immune system and is recognized by the FDA as a source of dietary fiber.
Studies have shown it can minimize fine lines, inhibit moisture loss, speed cell turnover and brighten. It also increases metabolism in the cells by increasing ATP production and making it firming.
“Depending on the skin care product, my aim will be to help you have beautiful skin, that is clear, supple and with a naturally healthy glow,” continued Vargas. “All of the products, which have been time-tested and proven for results in my facials over the past five years, are natural. Natural products are more effective because they assimilate into the skin much faster and are far healthier than products with chemicals.”
Trial By Fire: “I made sure that these products would pass the ultimate test and be declared by others, as the best skin care line ever, says Vargas. She put them under the greatest of scrutiny and have been used daily and approved by some of the most discerning professional and celebrities in Hollywood.
Names like Rachel Weisz, Sofia Coppola and top skin care experts like celebrity makeup artist Pati Dubroff and Revlon’s Global Artistic Director, Gucci Westman, who was so impressed, she started stocking them in her own kit.
Vitamin-Packed Serums are essential because they feed the skin vital nutrients in a highly concentrated delivery system, so you get way more results than with a plain moisturizer. Says Vargas, “Moisturizers are made to be barriers for day; their primary function isn't to hydrate but to protect against the environment. But if your serums are made to protect against that anyway, you won't need anything else.”
Joanna Vargas’s Daily Green Serum smells like grapefruit and guava, and in addition to Larch Tree Extract, contains Vitamins A, C, F (found in leafy green vegetables, anti-inflammatory properties) and E, Green Tea, Avena Sativa/Oat Grass Juice: potassium, magnesium and zinc all good for lymphatic system, vitamin rich, chlorophyll- oxygenating; and Chlorophyllin-Copper: anti-mutagen more than Vitamin C which protects against sun damage, smoking, pollution.
Joanna Vargas’s Rejuvenating Serum has a Southwest Cactus Flower fragrance. It features in addition to Larch Tree Extract, Argan Oil: highest quantity of Vitamin C of any naturally occurring substance on earth; Neroli Oil: increases circulation; Olive Oil: regenerating, softening, anti-inflammatory, detoxing; Rosehip Oil: regenerating, protects against photo-aging; and Jojoba Oil: one of nature’s most perfect moisturizers.
By far the most common error that Vargas sees women making is not exfoliating their skin on a regular basis. “When I ask new clients about the number one complaint they have about their skin, the most common answer I get is ‘it just doesn’t glow,’” she said. “Exfoliating the dead cells and surface dirt twice a week is really such a simple yet effective way to achieve great looking skin in the matter of minutes.” Vargas’s Enzyme Masque smells like grapefruit/guava/chamomile rose.
In addition to Larch Tree Extract, it also contains Kaolin Clay, high in mineral content (calcium, magnesium and zinc) that draws out impurities but not oil from the skin so it’s good for all skin types.
Another key ingredient is lactic acid, a colorless natural substance derived from sour milk, the ageless secret to Cleopatra’s beautiful skin as it helps the skin to retain water. Volcanic Rock, Bilberry extract: Vitamin C, Lemon extract, Orange extract and Pineapple Enzyme are also included. The mask also has kojic acid, a natural lightening ingredient which specifically addresses pigmentation problems (age spots, freckles).
Vitamin C Face Wash smells like Mandarin Grapefruit, and contains Acai Goji Grapefruit, Orange, and Hyaluronic Acid in addition to Larch Tree Extract.
Added Vargas: “The skin tells us a lot about what’s working or not working about our lives if we care to look. It is constantly changing depending upon our lifestyle, the weather, our diet … stress. My skin care product line tries to take all of that into consideration. Stress causes the release of hormones which actually cause your skin to become inflamed. Redness, dry patches, and dull skin are all symptoms of too much stress in your life. Obviously, I can't change the stressful circumstances of your life, but I can offer skincare product solutions so your skin doesn't show the stress you have.”
The Joanna Vargas Skin Care Line is currently available for purchase in New York City at the Joanna Vargas Salon, Skin Care Sanctuary, 501 Fifth Avenue, Suite 2011, New York, NY 10017, 212.949.2350 or online at www.joannavargas.com:
· Daily Serum 1oz - $85
· Rejuvenating Serum 1oz - $100
· Exfoliating Mask 2oz - $75
· Vitamin C Face Wash 4oz - $65
About Joanna Vargas, Celebrity Esthetician, Entrepreneur and Innovator. Joanna Vargas has been a New York State Licensed Esthetician for 15 years and has clients from all over the globe ... Mumbai, Dubai, Rome, Tel Aviv, Paris, London and Los Angeles are all ports of call for her. Certified in Manual Lymphatic Drainage from the renowned Dr. Vodder School International, she also holds a BA from the University of Chicago.
In November 2006, she officially opened the doors to her namesake salon on Manhattan’s Fifth Avenue and never looked back. In the past year alone, she has introduced the world’s first LED Light Therapy BED (patent-pending) and her own organic skincare product line.
Company Contact Information
Joanna Vargas Skin Care Salon
Cesar Vargas
501 Fifth Avenue
10017
212-949-2350
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